Every second, almost 63,000 searches are conducted on Google – Yes, it is a lot. Sixty-three thousand searches per second make it nearly 5.4 billion searches every day. This also makes Google the biggest search engine with a 90.46% search engine market share. 

SEO – Search Engine Optimization is one the most effective marketing strategies, which is constantly evolving. The search algorithms are frequently changing; thus, keeping up with them can be difficult. 

But, if you are not ranking the keywords properly that are necessary to your business because it seems unmanageable to keep up with the latest SEO trends, then you are most likely to miss out on several potential customers.

Google Hacks to Improve Your Search Rank for Free

The good thing is that SEO isn’t as complicated as people assume it to be. To make SEO effective, here are some ways to improve your search rank for free.

Emphasize More on the Cornerstone Content

Cornerstone content needs to be the best one. It constantly remains the most significant to the audience no matter how much time passes. Not only this, the cornerstone content speaks to your audience’s needs and requirements. Thus it has to be perfect. 

Continually upgrading the cornerstone content with new information attracts more people. In short, cornerstone content is the one that appears when people search for the relevant keywords. SEO outshines your website to make it have unique and valuable content. Thus, focusing more on the cornerstone content is one of the best google hacks for ranking.

Always Remember your Footer

Footers used to mean a lot earlier. They were pretty essential in boosting the traffic. However, the trends are constantly changing, and you need to adapt to them to keep your website running. You can still use the footers strategically to boost your SEO. 

You can do this by making your anchor text more descriptive and lined up with terms that attract the audience. 

Use a Keyword Research Tool

With the help of a keyword research tool like Ubersuggest, KWFinder, and Keyword Tool, you can search and add keywords ranked among the top.

Most of such tools provide search rank for the free offer, which makes it convenient for everyone. You can also find long-tail phrases from Google Suggest and relate to those keywords. But make sure you are not excessively stuffing the keywords in your content. Making sense and proper flow is equally important too.

Increase Dwell Time with Amazon Polly

This speech-recognition tool can read out the entire article to the audience, which ultimately increases the dwell time on the website.

One of the most significant factors of SEO is dwell time. Sometimes, it is not enough to click a link that directs the audience to the website. Sticking around for a while is significant as well. Some people prefer reading while some like to listen. So, you want to provide options for every type of audience. 

Build A Brand

You can quickly boost your SEO by increasing your brand value. Google ranks sites with convincing brand queries than the ones without them. This means you need to ensure that people are visiting your website again and again.

The higher number of clicks your company gets on Google, the higher you’ll rank. To boost this, you need to start apprehending email addresses, either with a website or with pop-up software. 

Use Plugin to Get More Subscribers

YouTube Subscribe is one of the most widely used WordPress plug-ins that help rank your website for free. You can use this tool to insert other people’s videos on your site. However, the audience still has to subscribe to the button link to your channel.

Keep the YouTube SEO in Mind

Majority of the YouTubers forget about their SEO. This is why it is not competitive at all. It has become much more straightforward than traditional SEO. To ensure that your content is getting a high ranking on YouTube SEO, you need to ensure that you have excessive traffic in the first 24 hours. This way, you can quickly boost the traffic to your website or page without any hassle. 

Conclusion

In this article, we’ve thoroughly discussed the google hacks for search rank, which can help you boost traffic to your website. These hacks are among the most reliable ways to get a higher ranking on Google. To read more unique content, stay tuned.